Oct 11
Oct 10

Standing out in a crowd

New research from Compete.com has revealed the latest statistics showing the relative worth of each position on a search engine’s front page of results for any given search term. Unsurprisingly ranking number one takes the lion’s share of all clicks, with 53% of people heading straight for the very first organic result. After this there […]

Oct 06

The Penguin Strikes Back

Weather report: Penguin data refresh coming today. 0.3% of English queries noticeably affected. Details: http://t.co/Esbi2ilX — Matt Cutts (@mattcutts) October 5, 2012 Does this man never sleep and why always Friday to launch such “life-changing” updates? Google is beginning to mess up every webmaster’s weekend. If you don’t know yet, Google unleashed the latest update […]

Oct 04

Google's not so cuddly Panda strikes again

Google struck an almighty blow at webmasters everywhere last week when they unleashed their “oh my god what are you doing” algorithm update targeting low quality EMD sites.  Mike talked about it here. The forums have since been going mental with webmasters and SEO “gurus” trying to get their heads around an update which was […]

Sep 29

Exact Match Domain Google Algorithm Update

A minor tweak to Google’s algorithm is what Matt Cutts called it last night when he tweeted about the latest Google algorithm update. We disagree at the moment we are seeing huge changes in long established search results. Matt said it would affect low quality sites with exact match domains, we are seeing far more […]

Sep 11

The difference between optimising and outwitting

There are two sides to the world of SEO. There are those of us who practice techniques designed to work with Google and there are those who are always looking at ways to pull the wool over the eyes of the big G. The former is considered to be “white hat” SEO while the latter […]

Sep 05

The importance of competent SEO over quick, cheap fixes

Would you let a bricklayer remove a tumour? No? So why would you trust your SEO and online marketing with anyone promising cheap, quick fixes? As with so many professions, the man on the street simply can’t get his head around all the aspects of a successful search marketing strategy, just as he can’t perform […]

Aug 14

Google's latest algorithm changes

Search Engine Land today reported on the changes in Google’s algorithm for the past two months. Usually the big G release their lists of changes on a monthly basis however as there was no such release in July we seem to have received a bumper update this time round. But what does this mean? Some […]

Jul 19

Most Recent Links on Google Webmaster Tools

The latest news from Google Webmaster tools is the ability to download your latest links. This announcement was made by Matt Cutts from Google via Twitter (@mattcutts) on the 18.07.12, he said “you can now download links from Google *sorted by date*. Nice. Look for Download latest links in console UI. Pass it on “ […]

Jul 18

The Panda Strikes Again

The Panda strikes again! Just before this send you into a bit of a panic, fear not, unless your website is in Japanese or Korean as these are the two languages which are being affected. According to Google’s official Twitter feed on July 18th 2012, this will affect <5% of queries and no other languages being […]