SEO for Bathroom Companies

Whether you run a luxury bespoke bathroom design firm across the UK or are a local bathroom contractor with a single showroom, it’s essential to understand the value of SEO and digital marketing and how they can support your business. When optimised, your calendar can be fleshed out with plenty of bookings and consultations, and before you know it, your firm (and, by extension, your reputation) is growing. This is only achievable with a well-managed SEO campaign.

Our core focus is to ensure that your bathroom business increases its revenue and qualified enquiries generated via your well-designed and optimised website. We are proud that for over 21 years, our website and SEO specialists have helped numerous bathroom companies in Sussex and beyond achieve long-term growth in a sector that demands quality and trust-building.

Bathroom keywords are exceptionally competitive and commercially driven in terms of search volume, difficulty, and intent. Therefore, it’s vital to get a grasp on your SEO competitors and deploy the strategies to reach customers at various stages of their bathroom planning journey. It boils down to balancing keyword search volume, difficulty, and click potential, and harnessing that data to inform other digital marketing activities such as PPC (Pay-Per-Click) campaign management, social media, and conversion rate optimisation (CRO).

We know how challenging it can be to entrust your business activities to someone else, as you want to be convinced of their knowledge, experience, and approach to see how it will help your business. That said, we are confident in our position as a trusted, reliable SEO agency for bathroom companies.

Local SEO campaigns involve optimising for search terms of various user intents, from transactional and commercial to navigational and informational. We know that bathroom customers often research heavily before making contact, much less committing to a purchase. We can help you pinpoint opportunities that your competitors may be missing, while always keeping the focus on your core services and areas of coverage.

At Artemis, we help our bathroom design and installation clients optimise through traditional SEO campaigns as well as optimise for the all-important “local pack” listings and Google Business Profiles (GBP).

We’ve helped bathroom companies increase their online visibility for searches including (but not limited to)  “bathroom fitters near me”, “bathroom design [location]”, and “bathroom showrooms in [area]”, among many others. This has helped them attract local customers who are using a range of channels to find a bathroom design and installation company that can offer them what they need.

Our in-house outreach and content team work diligently to create engaging, authoritative, and relevant content that reflects your bathroom business, inspires prospective customers, and satisfies search engine criteria. We deploy tailored digital PR strategies like comprehensive, sustainable link-building campaigns, which involve writing guest posts on relevant and niche industry sites, securing valuable brand mentions and citations, earning directory listings, and submitting sponsored posts, among others.

We also spend time bolstering, diversifying and improving the content on your site itself, including for:

• Service pages (modern bathrooms, traditional bathrooms, bathroom renovations, wet room design, etc.)
• Inspirational, evergreen, long-format planning guides
• Geo-location pages for relevant regions, towns, and districts
• Case studies showcasing progress
• Regular and seasonal blog posts on bathroom design tips, inspiration, and ideas
• FAQ sections addressing common questions about bathroom design