SEO for Online Retailers

Name: Artemis Marketing
Address: Unit 3, Danworth Farm, Cuckfield Road, Hurstpierpoint, West Sussex, BN6 9GL, United Kingdom
Telephone: +441444645018

Running an online store is competitive but with the right SEO strategies for eCommerce, you can make sure your products appear where it matters most: in front of ready-to-buy customers.

At Artemis, we specialise in helping eCommerce and online retail businesses improve their visibility, attract targeted traffic and convert browsers into buyers.

Whether you sell a few niche products or manage thousands of SKUs, our SEO strategies are designed to grow your online sales sustainably.

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Read our Client Reviews

       
 5.0
 5.0
 Top Rated Service 
   Verified by Trustindex  Trustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more
 
 
 
 
 
   
 
 
      Posted on Google  
   
   Sam Mitchell 
 29 July 2026
 
 
 Trustindex verifies that the original source of the review is Google. Alex and the team have been running my SEO and marketing for over a year now and I can say I’ll never look back. Every change or adaptation has been communicated thoroughly and with high efficiency and professionalism from everyone! The progress that has been made is outstanding and gets better and better every month. Couldn’t recommend more. 10/10
  
 
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   Sam Holter 
 29 July 2026
 
 
 Trustindex verifies that the original source of the review is Google. We had worked with two SEO firms prior to engaging with Artemis. In both cases the levels of service and support was limited and felt very generic and we couldnt 'feel' the results. We then reached out to Artemis and from the jump, the difference was night and day. I met with the MD, Mike, initially and he outlined what Artemis could offer and was able to provide real examples of others he had helped and supported, which instilled confidence. He and his team took the time to learn about our business, how we operate, what mattered to us and our ethos and were able to tailor an SEO package to meet our needs and budget. They were transparent about costs and ROI and have been consistent in proactively managing our SEO and marketing. We have felt Artemis' influence ever since in incoming traffic, meaningful leads and calls. Tim now manages our account and is always available to answer questions and provide his knowledge and insights. Supported by Gareth, who has been busy working hard in the background on the website and pages. We receive a timesheet every month that clearly outlines what work has taken place and Tim will often outline where things can improve and where to focus next. This goes a long way in providing something tangible and instilling confidence that your investment is being looked after. I have absolutely no doubt that as we continue to grow we will work ever closer with Artemis into the long term. I cannot recommend this firm, Mike, Tim, Gareth and his team highly enough.
  
 
     Posted on Google  
   
   Iain Skinner 
 25 June 2026
 
 
 Trustindex verifies that the original source of the review is Google. +0
My website looked excellent, but wasn't getting the visibility I thought it should without a lot of advertising spend.  SEO has always been snake oil and voodoo to me, but I had a long chat with James and met the team.  They are just making sure everything is in place, works well and seemlessly for potential clients and the search engines. Artemis are thoroughly professional in the way they work with and report back to clients.  If you want to see how they polish a website, take a look at Skinner Holden and have a chat with the Olivia at Artemis, who is a great account manager.
  
 
     Posted on Google  
   
   Fraser Sneddon 
 16 June 2026
 
 
 Trustindex verifies that the original source of the review is Google. I cannot recommend Artemis enough, unlike other marketing companies they listened to what I was looking for and delivered me a tailored plan, within my budget. What was initially set out to be a temporary relationship with Artemis has quickly developed into a necessity for my business, month on month I can clearly see the value that they bring. They are experts at what they do, and are always immediately available if I ever have any questions.
  
 
     Posted on Google  
   
   aaron 
 10 May 2026
 
 
 Trustindex verifies that the original source of the review is Google. Artemis have been really helpful helping optimise our google business profile. Definitely recommend!
  
 
     Posted on Google  
   
   Sacha217 
 21 April 2026
 
 
 Trustindex verifies that the original source of the review is Google. I was looking online for somewhere local for some advice on my business and I found Artemis Marketing. From the minute I walked in there I was blown away if honest how super friendly the staff was and how comfortable they made me feel. I had a hour meeting with Sara she was absolutely amazing and done all she could to explain all to me and reassure me on things and said will advise me on what to do next. There was no pressure from her to join their company but when I’m sorted this will be where I’m heading with no shadow of a doubt. Highly recommended this company and would have give 10 stars if could. Best regards Wayne & Sacha Clark
  
 
     Posted on Google  
   
   Kieran Berrett 
 19 March 2026
 
 
 Trustindex verifies that the original source of the review is Google. Artemis have been an invaluable asset to me. As a very small business I was hesitant to commit at first, but I am so pleased I did! After feeling overwhelmed that I didn't know enough about e-commerce, SEO, conversion optimisation and ad spend, I was quickly falling into a hole that the business wasn't performing to where I wanted it to be. Olivia, Lois, Lester and the rest of the team really have worked a lot of magic and I am much happier and content with where the business is now going. Even tho only working with Artemis for six months, already sales are up over 40% and every month at our catch-up meetings new ideas are put to me on how the site can be developed further, as well as what is currently really working. I love that they're a proactive company suggesting things I hadn't thought of and genuinely have my best interest at heart.
  
 
     Posted on Google  
   
   Tom R 
 5 March 2026
 
 
 Trustindex verifies that the original source of the review is Google. I started working with Artemis about nine months ago and the work of Duncan, Izzy and the wider team has been invaluable in helping us strengthen our search visibility and drive more enquiries through careful, considered on-page optimisation. Following the launch of our new website, we wanted to ensure it was performing as strongly as possible in search and fully reflecting our position as a market leader. Artemis helped refine the on-page optimisation and content strategy, add targeted local pages inc. GMB optimisation, and the results have been great. Since we began working together in June 2025, web enquiries have increased by around 75% compared to the same period the previous year, with some months generating several times the number of enquiries we previously saw. At time of writing 2026 is shaping up to improve even more, which is fab. They’ve always taken the time explain the strategy and reasoning behind their recommendations and it is clear they stay up to date with the latest Google changes. Thanks again to the team!
  
 
     Posted on Google  
   
   grant tester 
 3 February 2026
 
 
 Trustindex verifies that the original source of the review is Google. We have recently had a new website designed and launched by Artemis and we couldnt be happier with the results. The whole team have been great, especially Matthew, who is always on hand and able to explain things to me in laymans terms. Would highly recommend getting in touch with Artemis if you're looking to improve online presence. Thanks again!
  
 
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   MAS Kuchen 
 20 January 2026
 
 
 Trustindex verifies that the original source of the review is Google. We have been working with Artemis for over a year and they have been great to work with, always happy to give advice. Our marketing is now thriving online and the team have exceeded our expectation. It is great to have a marketing company you can put your trust into and see the results. Highly recommend
  
 
     Posted on Google  
   
   Alex Cole 
 5 January 2026
 
 
 Trustindex verifies that the original source of the review is Google. One of these best moves we made in 2025 - the audit was really informative and eye-opening and the actions from that have been delivered and exceeded.  The team are really professional with clear communication and the results have been really worthwhile - we can't wait to see what the year ahead has in store with their support.
  
 
     Posted on Google  
   
   Pro Bodyworks 
 4 December 2025
 
 
 Trustindex verifies that the original source of the review is Google. Very knowledgable, reliable and trustworthy. Highly recommended and would highly recommend this company to anyone! Thanking James and his team for their great work and service.
  
 
     Posted on Google  
   
   C D 
 4 December 2025
 
 
 Trustindex verifies that the original source of the review is Google. “I was absolutely delighted to see the recent news about Artemis transitioning to an Employee Ownership Trust — and it reminded me that I never actually left the Google review I’d promised! I first started working with Artemis back in 2012 when I co-owned Price Kitchens in Purley, and I remained a client for around 10 years. When we began, we knew very little about digital marketing and the enquiries coming from our website were minimal. Mike and the team completely transformed that. They took us from barely being visible online to dominating our local search rankings, dramatically increasing our traffic, and — most importantly — generating consistent, high-quality enquiries that led to a significant uplift in kitchen sales. Their approach was always professional, transparent and genuinely focused on delivering results. I couldn’t recommend Artemis more highly to any SME looking for a team that truly understands SEO and can make a real commercial difference. They were an invaluable partner to our business.” — Claire Douglas, former owner of Price Kitchens
  
 
     Posted on Google  
   
   Adam Godwin 
 1 December 2025
 
 
 Trustindex verifies that the original source of the review is Google. We have been working with Mike and his team at Artemis for nearly 3 years since we took over a company with little online presence. They designed and developed a new website for us which formed the critical base for a successful SEO campaign. They have made huge strides with our visitor numbers which are up over 47% year on year (2024 to 2025) and our client enquiries are following a similar pattern. Not only that, they are excellent at updating us on the latest trends and requirements needed to stay ahead of our competitors. Duncan and the team have been excellent throughout, so much so that we will now be implementing a social media campaign into 2026 and beyond using Artemis' social team. We are confident that they will help us deliver the same success as our SEO. I would highly recommend them to any business looking to improve their online presence in a legal and ethical manner.
  
 
     Posted on Google  
   
   Hannah Issi 
 12 November 2025
 
 
 Trustindex verifies that the original source of the review is Google. I can’t recommend this team highly enough! They were so professional, organised, and really on the ball from start to finish. As a small business owner, it can be overwhelming trying to find a marketing company you can trust, but they made everything easy to understand and explained things in a way that actually made sense. Down-to-earth, approachable, and genuinely helpful — I wouldn’t hesitate to use them again or recommend them to others.

Read all reviews here

Why SEO Matters for eCommerce Websites

In online retail, visibility is everything. If your products don’t appear when people are searching, they’ll find a competitor’s instead.

Good SEO ensures that your store:

Appears in search results for the right product keywords
Delivers fast, seamless experiences across devices
Builds trust and credibility through reviews and content
Attracts qualified visitors who are ready to purchase

For SME’s, SEO levels the playing field – helping you compete with bigger brands without needing a huge advertising budget.

Why Choose Artemis?

21 years of experience

Our team has years of experience working on both the technical and creative sides of SEO for eCommerce..
Get more enquiries

We'll help your website be found by potential customers through tried and tested SEO strategies for eCommerce.
Raise website conversions.

We optimise your site not just for Google but for customers to ensure great conversion rates.
Boost profits

Everything we do is focused around driving more revenue from your eCommerce store.

Hugo Oliver

121% increase in organic conversions after 12 months

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BSE 3D

50% increase in monthly enquiries

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Ouh La La

40% uplift in overall sales

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Our SEO Strategy for Online Retailers

We focus on practical, high-impact SEO improvements that drive both traffic and conversions.

1. Keyword Research

We start by identifying what your customers are actually searching for.

Find intent-driven keywords: We look for long-tail keywords that show clear purchase intent – such as “eco-friendly yoga mats UK” rather than just “yoga mats”.

2. On-Page Optimisation

Every product and category page is an opportunity to convert. We make sure your pages are optimised to rank and sell.

Product pages: Unique, keyword-rich descriptions that highlight your products’ benefits and answer customer questions.

Product images: High-quality images with descriptive filenames and alt text to improve visibility in Google Image Search.

URLs and metadata: Clean, user-friendly URLs and persuasive meta descriptions that increase click-through rates.

3. Technical SEO

Behind every high-performing eCommerce site is a solid technical foundation.

Site speed: We optimise your site for fast loading times – critical for both SEO and conversions.

Mobile responsiveness: With most shopping now done on mobile, we ensure your site performs flawlessly across all devices.

Site architecture: We create a logical structure that helps users and search engines navigate your store effortlessly.

Schema markup: We implement product schema to enable rich results – helping your listings stand out with ratings, prices, and availability.

4. Content & User Experience

Engaging content keeps users on your site longer and encourages repeat visits.

Useful blog content: We develop blog topics that answer customer questions, inspire purchase decisions and naturally feature your products.

Customer reviews: We help you collect and showcase authentic customer reviews to build trust and authority.

5. Off-Page SEO

Your online reputation and authority matter.

Link building: We secure backlinks from relevant, high-quality websites to boost your store’s credibility and rankings.

AI Search and the Future of SEO for Online Retailers

As an online retailer, you know that staying ahead of trends is essential. And with AI search rapidly changing the way customers find your products, it’s important to adapt your SEO strategy for the future. AI-powered tools like ChatGPT, Google AI, and Claude are reshaping the digital landscape, and understanding their impact on SEO can help you stay competitive and grow your online business.

What is AI Search?

At its core, AI search is all about using artificial intelligence to enhance the way search engines understand user queries and deliver results. It means search engines, powered by AI technologies, now interpret context, intent, and even emotion to provide more relevant, personalised results. For small business owners, that means search optimization needs to go beyond the basics- your SEO must adapt to the intelligence behind search engines.

How AI Search Affects eCommerce SEO

More Relevant Search Results

With the rise of AI, platforms like Google AI can now better understand the nuances of complex queries. That means your product pages need to speak the language of both humans and machines. The more your content can satisfy user intent—whether through clear product descriptions or answering customer questions—the better your chance of showing up in search results.

ChatGPT and Conversational Search

ChatGPT is revolutionising how people search for products online. Many shoppers now use conversational queries, like “What’s the best eco-friendly yoga mat for beginners?” instead of the old-school keyword searches. To stay ahead, you need to optimize for these long-tail, conversational keywords, ensuring your content answers the real-life questions customers are asking. The more natural your SEO strategy, the better!

Voice Search is Here to Stay

Voice search, powered by Google AI and other technologies, is on the rise. Many consumers are using their smartphones or smart speakers like Google Assistant or Alexa to search for products. As a small business, this means optimising for more conversational, long-tail queries-the kind people speak aloud rather than type. Voice search is personal, so tailoring your content for this shift can help you capture new traffic.

AI-Powered Image Search

Search engines, including Google AI, are using AI-driven visual search. Customers can now search for products by uploading images rather than typing words. It’s crucial to optimise your product images to be AI-friendly, meaning using clear, descriptive filenames, alt text, and relevant tags. By doing this, your products will appear in image-based searches, allowing you to tap into a growing trend that AI search engines like Google are actively promoting.

How Artemis Helps You Use AI Search for Better SEO

At Artemis, we’re always on the cutting edge of AI search trends. We don’t just focus on traditional SEO; we help you adapt your eCommerce SEO strategy to take full advantage of the opportunities created by ChatGPT, Google AI, and Claude. From optimising for voice search and semantic search to ensuring your product images are AI-optimised, we help you stay ahead of the curve.

We take a holistic approach to AI-driven SEO, ensuring your website is prepared not just for today’s search environment, but for the future of digital marketing. With our guidance, you’ll ensure your site is optimised for AI search technologies, making sure you get noticed by the right customers at the right time.

Let's Chat

Fill out the form or give our friendly team a call on 01444 645018 and find out how we can help put your eCommerce site in front of potential new customers.