The Importance of Email Marketing

Justin AldridgeApril 18, 2013

Recently, we received some great news about the work we’ve been doing for one of our clients.

We have been helping a local business with their email marketing campaign, and it cost £270 to set them up with an email newsletter using specialist software, design the template and import their contacts.

Their email was sent out to around 2,000 people, and contained an offer for a special treatment. The response rate was fantastic, and the revenue earned by their company from that one email now stands at £3,485. This is a return on investment of 1,190%. A massive success, we’re sure you’ll agree! Our clients are delighted, and we’re overjoyed with another excellent result.

It just goes to show the importance of email marketing!

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_hjIncludedInSessionSample_432627	1 hour	Description is currently not available.
AnalyticsSyncHistory	1 month	No description
apbct_headless	session	No description
apbct_pixel_url	session	No description
cebsp_	session	Description is currently not available.
ct_checked_emails	session	No description
ct_has_scrolled	session	No description
ct_screen_info	session	No description
DEVICE_INFO	5 months 27 days	No description
li_gc	5 months 27 days	No description
ln_or	1 day	No description
loglevel	never	No description available.
optout	past	No description available.
VISITOR_PRIVACY_METADATA	6 months	Description is currently not available.
visitor-id	1 year	No description available.