Showing Category: AEO
Featured Blog Posts
AI Overviews are AI-generated summaries for search queries. They sit atop Page One of Google, and can affect rankings, traffic, clicks and conversions.
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Search intent refers to the reason behind a search query. It defines and categorises what people are searching for when using a search engine like Google, and delves into why.
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Latest Blog Posts
July was another busy month with updates and news from Google and the wider SEO industry. From the July 2025 Core Update to the official launch of Google AI mode in the UK, here are some of the key highlights from last month.
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Google has just launched a major update to its search experience in the UK, and it’s something every small business owner should have on their radar.
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Another month goes by, and once again, the landscape of search continues to shift, and quickly. This month’s update is a little longer than usual, but it’s well worth the read to understand everything we’re doing here at Artemis to stay proactive and keep your strategy ahead of the curve.
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Another month goes by, and the headlines are, yet again, all about AI. All talk in the world of SEO is the fast-paced evolution of search, which is, in turn, necessitating a change in strategy to adapt to the “new Google”.
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Getting found online is a big deal for any business. For a long time, the main way to do that has been through SEO—Search Engine Optimisation—which helps your website show up in Google search results.
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