Showing Category: SEO Insights
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On the 25th of May, Google announced a new “broad core update” and it appears to be quite a significant one.
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SpamBrain
Google seems to have a habit of picking some very suspect names for its algorithms and the latest name to emerge from the Googleplex is SpamBrain!
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In an effort to remain a dominant power in the world of search engines, Google’s algorithm is going through changes again.
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In September, Google held its second main search event of the year, Search On ’21, and as expected, the focus was very much on the advancements in search through increased AI.
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Traditionally, SEO and PPC have been seen as very separate entities – rivals competing a bigger slice of the digital marketing budget in any given organisation.
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