Showing Category: Answer Engine Optimisation
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Picture this: You’re scrolling through industry news and see yet another headline about ChatGPT changing search forever. Your website traffic seems unpredictable; competitors are talking about AI tools you’ve never heard of.
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With August came fresh changes, a new Google spam update, AI mode trials and the rising influence of social media.
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SEO has evolved and tactics that once boosted rankings can now trigger penalties. Google’s AI powered algorithm easily detects manipulative practices, meaning black hat SEO can tank your visibility and traffic.
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