Showing Category: SEO Insights
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This International Women’s Day, we’re celebrating the amazing women at Artemis who are making their mark in SEO and digital marketing.
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At the risk of sounding like a broken record, Google has been rolling out updates over the last couple of months.
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Over the last few years, the term “engagement” has mostly been applied to and considered in the context of social media.
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Happy New Year! As we wave goodbye to 2024, we look ahead and adapt our focus to what 2025 is likely to bring in terms of search engine evolution.
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As if the search results in 2024 haven’t been turbulent enough this year, as expected, Google rolled out another Core Update in November.
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Google organic search results continued their volatility during October, with results changing even on a daily basis.
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It’s no secret that AI overviews are gradually becoming a more familiar sight in search results on both mobile and desktop.
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It appears that summer holidays are alien to Google. Last month, it rolled out a new Core algorithm update, the last one having been released back in March.
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Back in May, Google began showing AI Overviews (AIO) in search results. AIOs are Google’s AI generated responses to search queries.
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In this month’s report text, we wanted to cover the subject of “search intent”, which, although it’s something we’ve covered in the past, it’s worth raising this subject again as it’s becoming increasingly important and vital for businesses focused on growing organic search traffic.
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If you’ve been reading our monthly SEO Insights over recent months, you’ll have noticed there have been times where we’ve said, “it’s been a quiet month in terms of Google news.”
Well, I think that that those words may never be uttered again.
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Our April 2024 SEO Insights further examines the recent Google Core Update’s impact on rankings and content quality, plus the potential for AI to revolutionise how we access online information.
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