Renewed Sponsorship

Artemis Marketing to Renew Sponsorship of Hurstpierpoint FC

Corporate social responsibility is something we take very seriously at Artemis. Our business model is based upon supporting local businesses, and this extends beyond the services we offer.

That being said, Artemis is delighted to announce that we have renewed our sponsorship of our local football team, Hurstpierpoint FC for the 2021/22 season!

Renewed Sponsorship
Photo by Andrzej Perkins

The Story So Far

Hurstpierpoint FC had a fantastic 2018-2019 season. Their 1st team finished top of the league and were promoted out of Mid Sussex Football League Division 1 into the Championship League. They also lifted the Edgar German Cup for a second successive season, winning 3-1 against their opponents, Chagossian & Mauritian Association.

Unfortunately, after such a successful season, the restrictions imposed by Covid-19 resulted in a disjointed couple of seasons on the pitch – something felt across all tiers of English football.

Ed Bartram, Club Development Manager for Hurstpierpoint FC, was keen to iterate that despite grassroots football coming to a halt, enthusiasm from the club had far from waned.

In fact, off the pitch, Hurstpierpoint FC has continued to thrive.

The club created a 3rd senior side head of the 2020/21 season alongside an additional under 17’s side to fulfil the demand for places in the youth team.

And it is not just youngsters who are getting their football boots on. Since December 2020, the club has also started Walking Football sessions for players aged 50+ which have had a fantastic reception so far.

Back to the Pitch

After a long break, matches in the Mid Sussex Football League restarted at the beginning of April. With five sides in action, games are coming quick and fast for the club as they conclude the 20/21 season.

A fantastic team performance from the 1st team earned them 3 points in their most recent match against Peacehaven & Telscombe II, finishing 3rd overall and securing their place in the Mid Sussex Championship league for another season.

Since returning to the pitch, Hurstpierpoint FC’s reserve team has had an impressive run of form, winning 5 out of 7 games with one game left to play.

There is also a lot to be pleased about with the club’s 3rd team. Although results from their most recent fixtures have not always gone their way, this promising younger team has repeatedly put in solid performances and held their own against more experienced teams.

Looking Forward

The club is now concentrating on restarting what they hope to be a more ‘normal’ season come September with a bang.

We are enormously proud of the determination shown by Hurstpierpoint FC, who, despite the disruptions, have remained dedicated in training and returned to the pitch full of optimism.

Here’s hoping as more fans return to the sidelines, that we will be in for a fantastic 2021-2022 season. Come on your Blue Dogs!


The Importance of Managed Hosting for Small Businesses

With brick-and-mortar retail shops being forced to close, the coronavirus pandemic has encouraged a wave of small businesses to turn their attention online and many have been launching new websites.

Unfortunately, lots of small-business owners are unaware of the security risks they are exposing themselves to if they do not invest in a proper managed web hosting plan for their sites.

Whether eCommerce or service-based, as the number of online businesses rise, so too does the risk of web-hacking.

So, let’s take a look at why managed web hosting is vital for the protection of your website.

The Importance of Managed Hosting Blog Article

 

What are the benefits of Managed Web Hosting?

Not every small business owner has the time, nor technical knowledge to look after and update the back end of their website properly. But without the correct security measures, your website will have no defence against the risk of hacking (which can cost thousands to clean up and hugely impact your Google rankings as well as customer trust).

To protect your website from malicious attacks and keep it secure, it’s essential to find a knowledgeable and trustworthy managed hosting provider who will manage your website on your behalf.

Here are just a few ways Artemis’ fully managed hosting solution provides peace of mind for clients:

Clever Monitoring Software

We monitor your websites 24/7. As soon as your website framework or any plugins need updating or a threat is detected, we are notified immediately. This means we are able to proactively protect your site against any security threats, and prevent any unnecessary downtime.

Better Security

Like phone apps, your website requires frequent updates to keep it secure. The more complex the site, the more updates it will need. We will handle all necessary software and plugin updates to remove any vulnerabilities on your site which could be exploited by hackers.

We also offer additional security services such as IP blocking, spam filtering, anti-hacking software and firewall protection.

Automatic Backups

With our fully managed hosting solution, we take multiple offsite backups of your website every day.  If the worst does happen, you can rest assured that we can get your site back up again in minutes.

Why Artemis?

If you want to maximise your website’s stability, security and performance, managed hosting is key.

Here at Artemis, we use a leading UK-based hosting provider with a UK IP address to give our clients a secure hosting solution fully optimised for WordPress and Google’s best practice speed algorithms.

With 24/7 uptime monitoring, daily back-ups and real human support, you can rest assured that your website is in safe and knowledgeable hands. If you would like to learn more about our managed web hosting service, get in contact with us today.


New Page Layout for FB

Facebook Launches a New Page Experience for Businesses

Last week, Facebook announced that it is rolling out a revamped Facebook page experience. This new layout includes features designed to reshape the way in which businesses can promote their brands and connect with online communities. But what exactly has changed? Let’s take a look at some of the key features that you should be aware of.

Facebook Page Update

A Dedicated News Feed

The most notable change is the introduction of a dedicated News Feed to Pages. Completely separate from personal news feeds, it will make it far easier for professionals to join industry-related conversations and online communities.

Additionally, the News Feed to Pages will also recommend new connections, pages, and groups which Facebook believes to be relevant to the page. This development will make it far easier for like-minded professionals and potential customers to engage in trending content and topical business news.

Followers are Now a Leading Factor

Another notable change is the removal of one of Facebook’s original features – “Likes”. Facebook is now focusing on the number of followers a page has as a key indicator of its strength and popularity. Consequently, businesses will no longer be able to see how many likes their page has.

A New Q&A Format

To make it easier for business owners to engage with their followers in real-time, Facebook has also launched a new text-based Q&A format. With this feature, business owners can host Q&A sessions on their page. Once answered, these Q&As will be posted on their page and followers will be able to swipe through them at a later date.

Improved Page Management Tools

The Page Management features have also had an upgrade. Admins use to be able to control any feature of a page, but this is no longer the case. Now, page managers can assign varying levels of admin permissions to manage tasks such as insights, ads and messages. This update allows admins to have greater control over who can access each admin feature, protecting the account’s safety and integrity.

Enhanced Safety Measures

Speaking of safety and integrity, Facebook has also announced that it is has improved its ability to detect any activity that violates their community standards. Alongside this, it is also making the verified badge more prevalent. These badges help users to easily determine content from an authentic and verifiable source. In an era where fake news and misinformation is permeating our news feeds, this is a welcome and necessary update.

Seamless Transition Between Personal Profiles and Professional Pages

One of the key takeaways of this update is Facebook’s intent to make this experience as streamlined and clean as possible. Switching between profiles and pages now only requires one tap. Moreover, the revamped design makes it far easier for users to see the bios of page managers and any other important information.

Final Thoughts

With these new features, it appears Facebook is trying to replicate the engagement and interaction so commonplace in personal news feeds for professional pages. This update should offer businesses new opportunities to engage and interact with their online communities.

At Artemis, we can help your business harness the power of social media to connect you with both your existing and potential customers.  Contact us today for more details.

 


Delivering Big Results to Small Businesses – It’s What We Do

 

Ceris Davies Blog Post

 

We are delighted to have received another fantastic review, this time from Ceris Davies, a bespoke seamstress for bridal wear. Based in Billingshurst, Ceris Davies approached us a couple of months ago looking to both improve her online visibility and increase her enquiries for bespoke weddings dresses.

Our Approach

The team here at Artemis quickly identified two main opportunities for improvement. Firstly, a new local optimisation strategy would be required to see an increase in traffic within her local area. Secondly, restructuring the site would fix any pre-existing technical issues, improve user experience and help her site perform optimally for search. 

Ceris decided that she wanted to focus on Horsham and the surrounding area, so the team devised a local optimisation strategy that would see her online visibility increase across local search results. Artemis also set to work restructuring the site by creating more targeted optimised pages and adding more content and imagery that showcased her bespoke wedding dresses.

The Outcome? One Happy Client and a 5* Review

 

Ceris Davies Testimonial

 

It’s great to see that since implementing these changes, Ceris has already experienced an increase in enquiries. The testimonial speaks volumes regarding how pleased she is with her experience with Artemis so far, and we look forward to continuing our work with her!

If you are a small business owner who is considering moving their business online as a result of the coronavirus pandemic, get in contact with the team here at Artemis Marketing today.