Showing Category: Content Marketing
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Small businesses are currently going through a phase of focusing on their brands instead of trying desperately to build more links as they look to succeed further in the world of search marketing.
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SearchMetrics have released their annual SEO ranking factors and it’s one of the most detailed yet, with a number of additional factors now included such as fresh links, bounce rate and the time spent on a site.
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In a recent vlog, Matt Cutts brought up the issue of separating page popularity from page rank. It’s something that many people have questioned as past Google algorithms have looked to target popular pages for search queries, although Cutts was quick to suggest that Google would be introducing algorithms that would search for true authority in the future.
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Facebook have recently unveiled a new page design that incorporates various changes to the structure and layout of a number of different features.
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