Latest Blog Posts

When it comes to building trust and converting customers, reviews can’t be ignored. Google Business Profile listings display star ratings and customer reviews prominently in ...
January was a relatively quiet month in terms of ranking fluctuations and updates in Google search results. It probably means that something big is brewing ...
For startups and small businesses looking to grow, one of the most impactful ways to drive traffic and conversions is to try and rank in ...
What will search engine optimisation look like in 2024 as innovations like generative AI and evolving algorithms continue reshaping the industry? That question is top ...
Happy New Year! As we start 2024, we are probably leaving behind one of the most disruptive years in search in recent times. The sudden ...
Link-building remains one of the most important search engine optimisation (SEO) techniques for improving a website’s authority and Google rankings. As you may well know, ...
Evergreen content is the kind of informative, useful content that stays relevant long after you hit “publish.” It isn’t tied to temporary trends or timely ...
There’s been little space to breathe since October’s Spam and Core update. With the holiday season ramping up, November is always a busy month for ...
Rich snippets are important SEO tools that marketers should know about. Rich snippets provide essential additional details about your web pages in search engine results ...
Black Friday is one of the biggest shopping days of the year for retailers, with billions spent online. It marks the beginning of the festive ...
In October, Google rolled out another two major updates: the new Spam update and another Core update. These were rolled out practically at the same ...
The rise of AI image generation tools like DALL-E, Midjourney and Stable Diffusion has opened new possibilities for businesses to create custom images that complement ...

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