Believe it or not, a successful blog has the potential to become the most popular section of your website, read regularly by existing and prospective clients and widening your business appeal. In terms of SEO, a blog is the easiest way to add regular fresh content to your site. This, in turn, will improve […]
May
11
May
05
What an interesting year in SEO 2017 is already proving to be! So far we’ve seen a lot of changes. From the jokingly named Google Fred update to the increased dominance of local and personalised search, to our faster than ever push into a mobile-only world. Then there’s the speed of voice search adoption. But […]
Apr
10
Is it cool to leave apostrophes out? Does a missing comma matter? With the rise of social media, emojis and large-scale acceptance of an urban dictionary, it leaves me wondering if the importance of grammar and punctuation has been taken down a peg or two. But, a missing comma, or an errant apostrophe, not only […]
Mar
23
As a leading Sussex based digital marketing agency, we were very interested to view Google Webmaster’s YouTube video: How to hire an SEO. It covers what an SEO does, the hiring process and wider implications. This 12-minute video by Maile Ohye explains clearly what to look for in an SEO and what makes a good […]
Mar
17
The content of your website says a lot about your business. Companies that take the time to get their content right are more likely to make the right impression on their audience, leading to more sales and conversions. But it’s still very common to find websites that are making basic mistakes. Here are ten of […]
Mar
03
You’ve made the choice to go it alone. But now that you’ve got the whole world wide web at your feet, you may not know where to start with getting your business online. Does your start-up need a website? “…the simple answer is YES, but what should you do?” It can be pretty daunting […]
Feb
16
There are thousands of Chrome extensions to use when it comes to SEO, so finding the gems out of all of these is an ongoing task. I tend to add a new extension a week, but often find it has issues or just doesn’t work how I want it to. Below are my top picks […]
Feb
10
Content creation is a bit like wooing a beautiful girl. You’re clear about the end goal, but what’s the best seduction technique to get you there? When it comes to writing compelling web content, you need a similar strategy to attract readers to your page and keep them engaged so they stay there. But how? […]
Feb
10
When you’re browsing a website or looking through Google search results, you will without a doubt end up seeing title tags on almost every page that you click on. When done correctly, title tags can be very beneficial for you, your business and the people visiting your website. A good title tag will also improve […]
Jan
18
Many businesses lack a diverse range of images on their Google local listings, yet they are an essential element to having a well optimised Google My Business listing. Google’s algorithm will look fondly on a business with a range of well optimised photos. It’s so important that GMB Insights will even tell you how your […]
