Latest Blog Posts
Content should be an integral element of any SEO strategy – they are very much connected, and one complements the other.
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Happy New Year!
As we commence the new year, it’s a great time to look ahead at what 2023 may have in store for us from an SEO perspective.
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Is Google search getting worse? Are the results not as good as they should be, or possibly, worse than before?
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When was the last time you bought something without looking at a review first? Yes, reviews play a crucial role in turning leads on your site into sales.
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Tackling web spam, refreshed guidelines for site owners, and new search features. October was certainly a busy month for Google as it continues to take action on low-quality websites to ensure that it delivers quality, relevant results to its users.
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If you’re a small business, it can be hard to make people aware of your brand and services. How can you compete with larger businesses with a more established following and a larger marketing budget?
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Google Updates
September was a busy month for Google algorithm updates. We saw the completion of the Helpful Content Update, which didn’t make much of an impact on search results in general, although Danny Sullivan, Search Liaison at Google, mentioned that the effects of this will be more noticeable with the rollout of ongoing Google updates.
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There was some big news in August with Google’s prior announcement and subsequent launch of a new update called the “Helpful Content Update” (HCU).
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Just over 10 years ago, in October 2012, Google launched its new Disavow Tool in Search Console.
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On the 25th of May, Google announced a new “broad core update” and it appears to be quite a significant one.
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Did you know that your website’s security directly affects your search engine visibility? Google and other search engines increasingly factor cybersecurity into their ranking algorithms.
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SpamBrain
Google seems to have a habit of picking some very suspect names for its algorithms and the latest name to emerge from the Googleplex is SpamBrain!
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