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Our local high street has been under pressure from online retailers for years, and many of our small shopkeepers are still finding it really hard to make the most of the new digital reality.
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For any business with physical premises or offering a service over a specific area, good local SEO work is essential to help you rank higher and get more customers to your site.
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Latest Blog Posts
Not sure why your website isn’t getting organic traffic? It could be down to an accidental black hat SEO tactic you’ve performed on your website, without even knowing.
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It has been well-known for many years that one of the most important aspects of digital marketing and SEO is the content on your website.
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When was the last time you bought something without looking at a review first? Yes, reviews play a crucial role in turning leads on your site into sales.
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User Experience (UX) and Conversion Rate Optimisation (CRO) are terms that get thrown around a lot whenever the topic of site performance arises.
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In an effort to remain a dominant power in the world of search engines, Google’s algorithm is going through changes again.
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When it comes to customer retention, user experience plays a critical role. But with so many variables to consider, understanding how your visitors are using your website can enhance your digital strategy considerably.
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Google has chosen to make changes to its local listing platform. Previously known as Google My Business, or commonly by the acronym GMB, the service is now called Google Business Profile.
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Your SEO strategy is fundamental to attracting customers and turning them into conversions and sales. A high-quality SEO strategy should always include a mix of both on-page and off-page SEO techniques and tactics – there is no point in doing one without the other.
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Great content can be a huge advantage for your site, impressing visitors, increasing conversions, and boosting sales.
Producing the kind of high-quality content needed to make an impact requires investing in experienced writers who understand marketing and how to promote your business.
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As a part of our ongoing commitment to improving our corporate social responsibility, Artemis is taking part in the Electric Car Scheme.
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What’s a simple way to rank higher on Google, get more people onto your site, increase conversions, and improve user experience?
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While user experience and customer experience may sound like different terms for the same thing, nothing could be further from the truth.
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The rise in the importance of local SEO has been dramatic – once only a small niche in search, creating content and optimising for local search terms has become essential for businesses with any kind of physical presence.
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If you run a business that depends on a certain amount of foot traffic and face-to-face interaction with customers, local SEO is one of the most essential facets to your overall digital marketing strategy.
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Getting your site to rank well on Google for your top search terms takes a lot of time, talent, and effort – but just getting into a good position doesn’t mean that the hard work is done.
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Artemis is proud to be celebrating our 15th anniversary.
From our origins in SEO in 2004 as a one-man operation with founder Mike Knivett, to a company of more than 30 staff, we currently help more than 120 owner-managed small and medium-sized businesses collectively generate millions of pounds of extra revenue every year.
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Sussex Business Times recently published at article written by Artemis Business Development Manager Matt Rosine providing advice on choosing an SEO agency.
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When a visitor arrives on one of your landing pages, you want to make a brilliant first impression, and the best way to do this is with fantastic written content.
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Does your marketing strategy need the services of a copywriter or a content writer? If you didn’t realise there was a difference, you’re not alone.
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If you’re a small or medium-sized business owner you may not have come across the term ‘bounce rate’ or you may have noticed it on your Google Analytics web stats.
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Website ownership is a complex subject which often does not receive enough attention from business owners, probably due to the technical nature of the matter.
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Traditionally, SEO and PPC have been seen as very separate entities – rivals competing a bigger slice of the digital marketing budget in any given organisation.
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A lot of website owners think that the most vital part of their online business is getting traffic. While this is, of course, pretty essential, there’s actually something far more important to work towards – converting that traffic into paying customers.
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We see them every day on Google’s search results pages: meta tags – the title tag that specifies the title of a web page, and the meta description underneath.
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In Part One of our series on artificial intelligence (AI) and search engines, we looked at how AI is changing the way the users search and how search engines function.
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Do you have a passion for digital marketing and a career track record to match? Are you ready to shine in a fast paced client focused environment, working with other dynamic, friendly professionals who are committed to excellence in everything they do?
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We’re delighted to announce our sponsorship of local football team, Hurstpierpoint FC. The Artemis offices are based on the outskirts of the beautiful Sussex village of Hurstpierpoint so it made perfect sense for us to support the local team.
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There are many ways that you can optimise your website to improve its position in search rankings. But for some businesses, the real challenge is turning visitors to the site into customers.
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Over the course of our two-part blog series, we will take an in-depth look at the growth and progression of artificial intelligence in relation to search technology.
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We were absolutely delighted to support the Kangaroos charity last Friday at their fourth annual golf day held at Mid Sussex Golf Club.
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